Two people standing near a whiteboard, discussing and taking notes. One person is holding a laptop and a marker, writing on the whiteboard, while the other is observing. The whiteboard has sketches, annotations, and sticky notes related to a project.
Two people standing in front of a chalkboard filled with diagrams and notes, discussing ideas related to teamwork, strategy, and communication.
People working at a wooden table with laptops, papers, and pens, engaged in discussion or collaboration.

Advisory

Light, ongoing support for founders who are still in the seat.

  • 1 hour / week — $950/month

    • Standing working session + async support. Prioritization, decision checks, messaging and process questions.

  • 4 hours / week — $3,150/month

    • One focused half-day (or split sessions) + async support + light production work: one-pagers, talk tracks, simple process notes, short research. Monthly written summary included.

Best when you want consistent access to experienced GTM judgment without a larger commitment.

GTM Foundation

Fixed-Scope Project. 4–6 weeks. $8,500.

You walk away with:

  • Current-state Assessment of what’s working and what’s constraining growth

  • Refined ICP and buyer clarity

  • Positioning and Messaging framework

  • Recommended primary GTM Motion(s)

  • 90-day ranked Execution Roadmap with owners, effort, and leading indicators

  • Clear Options for what to do next (execute yourself, hire, or bring on Fractional Capacity)

50% to start, 50% on delivery. No ongoing obligation after the project.

Fractional Capacity

Directed time and ownership, not just open-ended availability.

  • 20% capacity — $6,000/month

    • Roughly one focused day per week.

    • Ownership of selected initiatives, weekly working sessions, pipeline or process rhythm, monthly written progress note.

    • 3-month initial term, then 30-day notice.

  • 40% capacity — $11,500/month

    • Roughly two focused days per week.

    • Broader ownership across multiple workstreams, deeper involvement in hiring or early team building, stronger operating cadence.

    • 3-month initial term, then 30-day notice.

Both levels come with clear priorities set monthly, a simple scorecard, and a structured monthly review.

Not sure which fits?

Most people start with a short call. We look at where you are, what you actually need in the next 90 days, and which option (if any) makes sense. Authentic conversation, no hard sell.